M-1 Radio Station
Reimagining the Radio in Digital Era
M-1 Radio is undeniably one of the most popular and successful broadcasters in Lithuania for the last three decades. However, staying ahead of the competition nowadays means not only having the best programmes, but a top presence online as well, and this is where our team stepped in to help.
The Challenge
Catering Content to Multitude of Needs and Devices
Since increasingly more people choose to consume media through smart devices, M-1 radio approached our team intending to rebuild its website to maximize accessibility and refresh its image. The website also needed to be adjusted to perform complex functions, such as display of video and audio programmes, image galleries, and copious amounts of texts, all while maintaining a strong base to accommodate tens of thousands of active listeners every day.
The Solution
Beloved Programmes in a More Digestible, Visual Way
Our team began the process with careful strategical planning. The main goal was to find an optimal way to reorganize the complex information on the website in such a way that would provide the top usability and make the website intuitive and easy to navigate.
We integrated advanced web systems to provide superior functionality while also clearing out redundant functions and texts to give way for a smooth, minimal, and speedy experience. Our designers handed over a refreshing kick by creating a bold and playful user interface that is reflective of the radio station M-1 image.
Provided Services
- Strategy&Analytics
- UX/UI design
- Front-end & Back-end Development
- Visual Design
- Quality Assurance
- SEO Optimisation
Top Usability Led by a Set of Smart Players
To enhance the website's usability even more, our developers integrated a cutting-edge player that delivers the highest quality of video and audio broadcasts while supporting a host of other fundamental functions on the website.
The player allows a unique ability to listen to the radio station M-1 video and audio programmes while simultaneously browsing or otherwise using the website: reading, voting for the favorite songs, filling out surveys, or messaging the radio hosts
Results
A Radio Wherever You Need It, However You Like It
The new radio station M-1 website grants speedy and enjoyable usage from any device of the user's choice. It also hosts a multitude of modern functions to complement existing radio programmes and provide the top media consumption experience.
Let’s talk!
Drop us a line at info@s-e.lt
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